Dedicated or shared hours
A full-time assistant, a part-time block or a shared pool, priced by how much you actually need.
Hiring an assistant is not really a staffing problem, it is a process problem. Most of the pain people describe with virtual assistants comes from the same three failures: nobody wrote the process down, so the assistant guessed; nobody defined what to escalate, so either everything came back or nothing did; and when the assistant took leave or left, the knowledge left with them. None of those are fixed by finding a better individual.
We staff the role and run the process around it. You get a named assistant, working hours that overlap yours, written standard operating procedures built during onboarding and kept current, a supervisor who reviews the work, and a second trained person who covers leave. Access is granted through your own accounts with an NDA signed before day one. If the assistant is not right, we replace them, and the documented process means the replacement is productive in days rather than months.
When somebody tells us their last virtual assistant did not work out, the story is almost always the same. The assistant was given a login and a vague description of the job, nobody wrote down how the work was actually done, and for the first month every question came back to the person who was supposed to be freed up. Then either the questions stopped and mistakes started, or the client concluded it was faster to do it themselves.
None of that is a talent problem. It is the absence of three things: a written process, a defined escalation boundary, and somebody supervising the output. Put those in place and an ordinary competent assistant performs well. Leave them out and an excellent one still struggles, because they are guessing at a standard nobody has stated.
So the first two weeks of any engagement we run are onboarding, not output. Tasks are observed, documented and turned into standard operating procedures as the assistant learns them. The client feels slower in week one and materially faster by week four, which is the honest shape of the curve.
A dedicated assistant works only on your account for a fixed number of hours a day. They learn your business, your customers and your preferences, and after a couple of months they anticipate rather than ask. It is the right structure above roughly twenty hours a week of genuine work, and it is the only structure that works for anything requiring judgement or relationship continuity.
Part-time blocks give you the same named person for a smaller commitment, typically four hours a day or a set number of hours a week. Most small businesses start here, and many stay, because the honest amount of delegable work is smaller than they first estimated.
A shared pool is right when volume is unpredictable or the tasks are highly proceduralised: data entry batches, overflow support during a sale, seasonal reservation cover. It costs less per hour and you lose continuity, so it is a poor fit for anything where the assistant needs to remember last week.
Working with an Indian team, you choose one of two shapes. Overlap, where the assistant works your hours so you can talk in real time, ask a question and get an answer, and hand something over mid-afternoon. Or handover, where the assistant works while you sleep and you wake to completed work and a briefing.
Overlap suits executive support, live customer contact and anything collaborative. We run UK hours, US Eastern, US Pacific and Australian shifts as well as IST, and a full-day overlap with a US Pacific client means a night shift in India, which we staff and pay for accordingly.
Handover suits production work: research compiled overnight, listings updated before your morning, tickets cleared, reports built. It is genuinely the more efficient pattern for the right tasks, because your working day starts with the output rather than the request. The mistake is choosing handover for work that needs a conversation, then wondering why everything takes two days.
The SOPs written during onboarding are the most valuable thing produced by a VA engagement, and most clients do not realise it until they need them. They are what makes leave cover possible without a handover meeting, what makes replacing an assistant a matter of days rather than months, and what turns tacit knowledge in one person's head into something the business owns.
We write them as we go rather than as a project at the end: screen recordings for anything visual, written steps with decision rules for anything with a judgement in it, and a change log so a process that shifts is not left half-documented. They live in your drive, not ours.
If you end the engagement, the documentation stays with you. That is deliberate. An agency that retains the process knowledge has made you dependent on it, and we would rather be kept because the work is good than because leaving is painful.
Access is granted through your own systems under named, role-limited accounts, never a shared login and never your personal password. Credentials move through a password manager, not chat or email. NDAs and confidentiality agreements are signed by the assistant and by us before day one, and access is revoked the same day an assignment ends.
There are things we decline. We do not have assistants operate your bank accounts or make payments. We do not take on work that requires impersonating you in a legally significant context. We do not handle regulated personal or health data without scoping the controls in writing first, and sometimes that scoping ends with us saying it is not a fit.
Those limits cost us a small amount of business and they are not negotiable. An assistant with the ability to move money is a risk to you that no efficiency gain justifies, and any provider willing to wave that through is one you should look at more carefully.
A VA executes a defined process reliably. That is a genuinely valuable thing and it is not the same as a strategist, a specialist or a manager. An assistant can run your outreach sequence; they cannot decide your positioning. They can maintain your listings; they cannot build your pricing strategy. They can schedule your posts; they cannot invent your brand voice.
The engagements that disappoint are usually the ones where a client hoped a low-cost assistant would quietly turn into a marketing manager. It does not happen, and stretching the role produces work that is mediocre in both directions.
When we scope a role and the task list is really a specialist job, we say so before quoting. Sometimes that means recommending a smaller VA engagement alongside a specialist, and sometimes it means telling you a VA is not the answer at all. Selling hours that will not deliver is a short conversation followed by a long problem.
Call, WhatsApp or email. You will get a straight answer about virtual assistant services — including whether you actually need it.
Every engagement is scoped in writing before work starts, so you know exactly what is being delivered and when.
A full-time assistant, a part-time block or a shared pool, priced by how much you actually need.
IST, UK, US Eastern and Pacific, and Australian shifts, so somebody is working while you are.
Every recurring task written down during onboarding, so the process survives the person.
A team lead reviewing output, not an assistant left alone with your business.
A trained backup who already knows your account, so absence is not an outage.
Tasks completed, time spent, what is stuck and what needs a decision from you.
Scopes are written down, reporting is monthly, and the accounts stay in your name. Ask for a reference in your sector before you commit to anything.
We measure where you are today and write down the numbers the work will be judged on.
Every recommendation gets an expected outcome, an owner and a date.
Production happens in-house, so the plan that was approved is the plan that ships.
Monthly reporting in plain language, with the misses named as clearly as the wins.
Strategy, creative, media, web and print sit in the same office. Nothing is lost in a handover between three suppliers who each blame the other.
You get a document listing deliverables and dates before work starts, so 'in progress' always means something specific.
Ad accounts, analytics, domain, extranets and source files stay in your name. We are given access; we never become the owner.
Monthly reporting in plain language, with the misses named as clearly as the wins, and next month's changes agreed before it starts.
The person who scoped your work is the person doing it. No rotating bench of juniors learning on your budget.
Head office in Thrissur, branch office in New Delhi, so North and South accounts both get people in the same time zone and, when it matters, in the room.
Monthly engagements with a notice period, not annual contracts. If we are not earning the retainer you should be able to leave.
The briefs we are asked for most often under this service. If yours is not listed, describe it in the form — the answer is usually yes.
By hours, not by task. Dedicated full-time, part-time blocks of a fixed number of hours a week, or a shared pool for businesses whose volume is unpredictable. Dedicated costs more per hour than shared but gives you somebody who learns your business, which is usually worth it above about twenty hours a week.
Not a strategist and not a specialist. An assistant executes a defined process well and reliably. If the work needs somebody to decide what the strategy should be, design a campaign or make a judgement call with commercial consequences, that is a different hire, and we will say so rather than sell you hours that will disappoint you.
NDAs signed before access, work done inside your own systems with role-limited accounts rather than shared logins, password manager entries instead of credentials by email, and access revoked the same day an assignment ends. For regulated data we will scope the controls with you before quoting.
A named backup who has been trained on your account and has read the same SOPs steps in. That is the practical difference between an agency arrangement and hiring a freelancer directly, and it is the reason most clients who have tried both come back to it.
Monthly, with a notice period. We do not do annual lock-ins. If the assistant is not earning their hours you should be able to stop, and the SOPs written during onboarding stay with you either way.
Send a list of the recurring tasks you would hand over tomorrow. We will scope the hours, the shift and the cost honestly, including telling you if a VA is the wrong answer.